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1949: "A federal legislation banning lonely hearts club marketing from all mags, periodicals and papers had been advised Thursday because of the Delaware home of Representatives" evidently, online dating services or individual adverts a la 1940s are not how you can get a partner. Dubbed "Lonely Hearts Clubs" they received a complete large amount of bad press and attracted people who took advantageous asset of the lonely, their hearts and their pocketbooks. "Such ads have already been the means utilized [...]
